So Moonfruit is actively conducting a twitter campaign (@moontweet). They are giving away a Macbook Pro everyday for 10 days. All just for tweeting them up a little. The timing couldn’t be any better given the successive news stories of Iran’s elections, Michael Jackson (and Billy Mays) death. There are tweeps buzzing around the twit-o-sphere like spastic eight year-olds. A majority of which had no idea what Moonfruit even is:

zennette is #moonfruit even a FRUIT?

abllo wots with all this #moonfruit buzz?

Some are even formulating conspiracy theories:

SatansPuppet #moonfruit sounds like a filthy hippy movement it’s just as bad as communism!!

I am sitting back admiring Moonfruit’s marketing prowess and appreciating their product offerings. The DIY website template systems have come a long way in the 10 years I’ve been building websites. At this point, I believe there are only a couple of systems capable of providing you with the tools you need to not only build a basic site but also extend it. Drupal and Wordpress are the cream of the crop of base content management systems. Being built on PHP they are lightning fast, and also being open source allow you to customize and add on to the code providing your own solution. For example, integrating ecommerce with inventory management capabilities of Microsoft Dynamics, like we did with Dogfish Head Craft Brewery’s new ecommerce store (https://www.dogfish.com/store/index.htm).

But hats off to Moonfruit for a smart marketing campaign.

moonfruit